Liz McFall is Senior Lecturer in Sociology at the Open University. Her research explores the historical significance of devices including advertising for making markets especially for challenging – or dull - products like life insurance. She is currently working on a book entitled Devising Consumption which argues for a pragmatic approach to understanding how technical, material, artistic and metaphysical elements collide in consumer markets. She is the author of Advertising: a cultural economy, co-editor of Conduct: sociology and social worlds and co-editor of the Journal of Cultural Economy.
Liz Mcfall's articles